01Overview
Project
Overview
A delightful ice-cream brand identity built around joy and indulgence – playful characters and a vibrant palette that appeals to all ages.
D'art Design
02Approach
The goal was to build a brand identity that feels familiar, reliable, and easy to recognize in a competitive retail environment. We focused on clean visuals, bold brand presence, and consistent design elements that communicate trust and approachability across all touchpoints.
Branding
Approach
Brand Color Palette
#111111
#FF5252
#FFD740
#FFFFFF
#DEDEE2
03Outcome
Design
Outcome
Project Details
ClientD art
CategoryIce-Cream Brand Identity
PublishedJanuary 2025
MediaDigital & Print
AgencyD'art Design
The final identity system includes a strong logo, cohesive visual assets, and print-ready branding materials. The design reflects simplicity and clarity, helping Snoofy stand out while remaining accessible to a wide customer base.
Delivered by D'art
